Agency Navigator Review: Is It Really Worth It In 2024?

Last Updated on July 25, 2023 by John Cirelly

If you’re looking for a “to-the-point” Agency Navigator Review, you’re in the right place. I purchased Iman’s Agency Navigator at a discount to see if it was really worth it. This is what I found…

Agency Navigator: What You Need To Know

At a high level, here are a few key takeaways I learned from reviewing Agency Navigator:

• Iman Gadzhi is a proven agency owner who’s done over $10m in revenue.
• Currently, Agency Navigator costs a one-time payment of $1500.00.
• The course has about 50 hours of content spread across 8 modules.
• Expect to spend around $150/mo for basic operating expenses.
• Agency Navigator comes with a 14-day money-back guarantee.
• The course works if you do, but starting an agency is by no means easy.

Is Agency Navigator a Scam?

Agency Navigator is not a scam, however, Iman’s advertisements make starting a digital agency seem easier than they actually are. In reality, starting an agency requires a ton of work, and can be frustrating in the early days.

Your success hinges on your ability to close new sales and deliver results in your agency. Success can take months, even years in some cases which is in contrast to the success stories you often hear.

However, for those determined to make it work, starting an agency can generate life-changing income. Running a digital agency has better margins than eCommerce, making it a truly profitable business for the long term.

Is Agency Navigator Worth It?

Agency Navigator is worth it if…

• You’re willing to commit to at least six months to follow the course.
• You’re not looking for a “get rich quick” scheme.
• You’re comfortable spending around $150/mo to run your business.
• You’re willing to accept that this is likely the hardest thing you’ll try to build.

Even at a $1500 price point, Agency Navigator is worth it in my opinion. Iman has generated proven results in his agency, so you’re learning from the best. At $1500, you should be able to pay for the course by closing one client.

With that said, if $1500 is a ton of money to you, don’t feel pressured into spending the last of your savings. Wait until it goes on sale and seek similar courses on platforms like Skillshare.

Agency Navigator Review Overview

The course is broken down into eight modules, each with several video lessons accompanied by corresponding PDFs. The modules cover a wide range of topics, including mindset, lead generation, sales, pricing, service delivery, and more.

One of the main objectives of the course is to help students reach $10K per month, which Iman believes is a simple process that requires a proven business model, a proven action plan, and a map to guide your way. The course also includes a fast-track program, which is an intense immersion broken down into six phases and six weekly masterclasses for an additional $997.

Iman emphasizes the importance of mindset in building a successful agency, and module two goes deep into the mindset required of an agency owner. The course also provides guidance on lead generation, sales, pricing, and service delivery, among other topics.

Should I Start A Digital Marketing Agency In 2024

In 2024, launching a digital marketing agency may not be the best decision due to the complex nature of the industry. As discussed in this Agency Navigator course review, running ads on platforms such as Facebook, Google, YouTube, and TikTok can be costly due to fierce competition.

Split testing various ad elements such as creatives, offers, and calls-to-action to achieve higher conversion rates requires a significant amount of effort. Additionally, ad exhaustion is a real problem that requires continuous innovation to stay ahead of the game, requiring continuous monitoring and tweaking for your ad creatives.

Unless you have enough funds to build a team to handle various aspects of the business, managing a digital marketing agency alone can be overwhelming. This leaves little time to offer exceptional customer service while trying to scale the business by acquiring new clients.

One of the significant challenges of starting a digital marketing agency is the absence of ownership of any assets. Your clients own the digital properties you work on, which means that you can easily be replaced, making it a highly volatile industry.

Clients can terminate your services for any reason, such as cost-cutting measures or a change in business priorities, leaving you vulnerable and without any control over your business’s fate.

Although a digital marketing agency has the potential to be lucrative, it has a variety of downsides you should consider before starting.

Agency Navigator Review Wrap Up

This concludes my Agency Navigator review, I hope you found this more concise review more helpful than the long-winded blog posts you so often see. While starting an agency can be one of the highest-paying side hustles, it still takes a lot of time, effort, and determination to get off the ground.

If you have any questions, be sure to drop them in the comments below! 🙂